Magazine looks a bit different this time. The reason for this is that we would like to turn the attention of the industry to a problem that remains outside the agenda of the entertainment business – climate change.
We have entered the age of online video. Digital entertainment services now dominate the daily lives of the biggest part of the population of the World. In a couple of years, novelties like streaming and binging have become the norm for daily entertainment of the modern individual.
Young Swedish eco activist Greta Thunberg has been dominating the international news related to climate change with her climate strike movement and much talked about speech in front of the UN.
As the entertainment and TV industry evolves into ‘one market’ dominated by tech giants and US broadcasters transforming into global streamers, local players are facing new challenges in their own markets.